Introduction

We live in a day and age where many people are visiting websites on a daily basis. The objective for visiting could be for multiple reasons, for example to obtain information, receive entertainment, explore shopping, or to communicate with others. A good website is incredibly important! Your audiences will always prefer websites that appeal to them. When people visit a website they want to leave satisfied. Professionalism is a big aspect in good websites. People look for professionalism in the websites they use, it reassures them. A well designed website will aid in giving the visitor a memorable and amazing experience and overall positively affect your website in the long term.

What makes a website well designed? As we have discussed, the appeal and professionalism of a website are incredibly important to the productivity and benefit of it. There are many elements that come into play in a well website design.

Elements like the following are crucial in a professional and productive website…

• Navigation
• Accessibility
• Color Scheme
• Responsive Design
• Typography
• SEO(Search Engine Optimization)
• Security
• Content
• Productivity

Is it Time For a Website Redesign?

That is the big question, is it time for a website redesign? It might not be and that is fine. But a redesigned website, more fit for your new audience with the new generation ascending could greatly benefit you. There are many things you want to take into consideration before redesigning your website. In some cases you might not even need to redesign your website.

8 things to review before a website redesign

• Analyze what works and what doesn’t.
• Establish clear goals.
• Know your users.
• Check out the competition.
• Review your website content.
• Hit the SEO checkpoints.
• Is it responsive & mobile-friendly?
• Evaluate your CMS.

Examples and Case Studies of Successful Website Redesigns

There have been many case studies of websites greatly benefiting from a website redesign. In some cases productivity, revenue and other positive outcomes have skyrocketed because the better the website the better it will benefit you. Just to name a couple great websites like Instagram, twitter , Rev, Slack, and Panos Pictures. All these websites benefited from a redesign because they got with the times. They adjusted their goal, to better accommodate the new generation of audience. A common pattern with many of these websites is that they switched to more neutral colors like black, gray, and white which gave a more polished modern look and appeal to them. They also became more accessible, greatening their horizon, they reached new audiences and multiplied their benefits. The accessibilities and eye appealing designs brought larger attention. These are just a couple of the multiple case studies of successful website redesign.

Conclusion

Out of all the reasons people come onto the internet and visit websites, you want yours to stand out. Whatever the purpose of your website is, you want it to be appealing to the audience for you to reap the benefits. That is important. You can not just do that with any old website. A poor designed website will always do a less better job than compared to a well designed website. The functionality, professionalism, appeal, accessibilities, along with other aspects tremendously come into play in designing a successful website. I encourage everyone who reads this blog to reevaluate your own websites. To look into the minuscule details on how to improve your website. The littlest details can matter. Considering the benefits of a website redesign can help you form your final decision. Take into consideration the pros and cons of redesigning your website and come to a decision, is it time for a website redesign? I highly recommend website redesigns and think that it would only improve your benefits.